Haley Brandon

TBA Worldwide Appoints Haley Brandon as Chief Financial Officer, Signaling a Strategic Growth Era Across Its Expanding Agency Network

TBA Worldwide (TBAWW), a fast-growing, independently owned collective of advertising agencies and specialty marketing firms, is proud to announce the appointment of Haley Brandon as its new Chief Financial Officer, effective May 1, 2025. This strategic leadership transition marks a...

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TBAWW SaleSurf Growth

TBA Worldwide Acquires Amazon Specialty AgencySaleSurf Growth

TBA Worldwide, a collective of strategically aligned, data-fueled advertising agencies and specialty marketing firms—including Brandon, a boundary-pushing creative marketing agency redefining what it means to be results-obsessed—today announced that it has acquired SaleSurf Growth.

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Nick McNeill

Merging 100 Years of Craftsmanship with Cutting-Edge Digital Innovation

Nick McNeill, Interactive Director at Brandon, is redefining how heritage brands evolve in the digital era. In this new thought leadership spotlight, Nick unpacks the transformation of Putnam Rolling Ladders—a company with 100 years of craftsmanship—into a future-ready e-commerce powerhouse.

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man sitting at a desk

Brandon’s Cary Murphy: Championing Strategy-Driven Creativity

In a recent interview with Little Black Book, Cary Murphy, Chief Strategy Officer, delved into the evolving role of account planners and the paramount importance of strategy in the creative process. Murphy emphasized that planners serve as the vital link...

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Family in Living Room

Santee Cooper’s New Campaign, Created Entirely In-House By Brandon, Educates Customers on How to Smartly Save on Their Energy Bill

Santee Cooper, South Carolina’s largest power and water utility provider, this month launched a new ad campaign aimed at educating customers on how to smartly shift their energy usage during peak times so that they can better control their bills...

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Scott Brandon

The AI Paradox: Why Technology Needs a Human Touch

AI is transforming marketing at an unprecedented pace, but the real challenge isn’t just keeping up—it’s staying human. In a piece written for Fast Company, Scott Brandon explores The AI Paradox and why brands that prioritize human connection alongside innovation...

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