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TBA Instagram
Sep
13
2017

Why Instagram Is Critical to Your Brand

One of the most popular social networks worldwide, Instagram gives brands the ability to tap into their target market like never before. Further, Instagram is constantly upgrading to better compete against other platforms and to become more effective and efficient...

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Person taking notes
Aug
23
2017

Media Lists: Don't Fix and Forget

Media lists are an essential part of every public relations professional’s career. We dedicate a decent amount of our time to researching publications and to finding the new, appropriate editorial contacts needed to build those golden media lists that every...

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Image of Phone taking Pictures of Water
Aug
02
2017

Go Live or Go Home

The latest evolution of online video, live streaming, capitalizes on social media users’ appetite for online videos and increasing preference for mobile devices — and the asset’s growing popularity has pushed brands to utilize it for their own social efforts.

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5 Ways to Increase Your Facebook Engagement
Jul
26
2017

5 Ways to Increase Your Facebook Engagement

Seeing a high level of responsiveness to your content among your followers is definitely a sign of success in your social media strategy, so it’s important to leverage tactics that not only can better your engagement, but also translate into...

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Light bulb surrounded by crunched up paper
Jul
24
2017

Kick Your Creativity Up a Notch

Creativity. Who better to speak to this topic than a Creative Director, right? The title sets the stage for a person with imagination, a willingness to dream and a lack of fear. A Creative Director is expected to offer unique...

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